Brand Guidelines
Official Suru Music brand assets, logos, and design guidelines for partners, press, and media.
Brand Overview
Our Mission
Suru Music is your Artist Operating System - building a community-driven platform with great sound, advanced tech, expert mentoring, and a focus on your wellbeing.
Brand Values
- • Community-driven collaboration
- • Professional audio excellence
- • Personal development focus
- • Innovation in music technology
Brand Colours
Sage
#8ABF8B
Taupe
#CBBBA0
Black
#000000
Text Gray
#71717A
Coral Red
#DA6464
Typography
Hanken Grotesk - Heading 1
Font: Hanken Grotesk, Weight: 900
Hanken Grotesk - Heading 2
Font: Hanken Grotesk, Weight: 600
Hanken Grotesk - Body Text
Font: Hanken Grotesk, Weight: 400
Primary Logos
These are our main brand identifiers and should be used in most applications.
Main Symbol
Main Logotype
Main Imagotype
Secondary Logos
Alternative logo variations for specific use cases and applications.
Secondary Symbol
Backed Logos
Logo versions with background colours for specific applications where transparency isn't suitable.
Main Backed Logos
Usage Guidelines
✅ Do's
- • Use transparent versions on coloured backgrounds
- • Maintain minimum size requirements (32px for digital)
- • Keep adequate clear space around logos
- • Use backed versions on white/light backgrounds
- • Choose appropriate colour variations for contrast
❌ Don'ts
- • Don't stretch or distort logos
- • Don't change logo colours
- • Don't add effects or shadows
- • Don't place logos on busy backgrounds
- • Don't use logos smaller than minimum size
Need Help?
For questions about brand usage, custom logo requests, or press inquiries, please contact our team.